As Head of Marketing at a SaaS startup, I built a brand that looked dynamic and made student-athletes the hero. We marketed what it feels like to be in the room with Gen Z student-athletes. And we closed 77 brands in 2024.

As Head of Marketing at an NIL startup, I ideated and executed this reactionary social series that earned rave reviews: "A campaign is always stronger when there’s a greater purpose or way to create opportunities for everyone involved."

After years of building the foundation for the NHL’s Player Publishing Pilot Program, the Stanley Cup Playoffs are where we took a partnership with Greenfly to the next level.

As Manager, Social Player Development at the NHL, I helped Trevor own all his biggest moments on the ice during an incredible rookie season. We created consistent, highly engaged content and launched a TikTok.

I put on an event, then branded it replicated it for a cross-country tour that drove business and digital growth. “The MarketPryce team put on an awesome event. We left with helpful advice and products we’ll actually use."

While leading all content strategy and community management, I increased engagements (16% YoY) and video views (18%) by creating content that resonated with IndyCar fans.

When I covered the Indiana Fever, a question about the newborn lifting spirits as it was passed around an otherwise frustrated post-loss locker room led to one of my favorite stories.

Trey Moses was a bright young center for Ball State, known for a viral clip asking a Best Buddies friend to prom. But behind the scenes he was fighting a mental health battle that is all too common among student-athletes.